Refined Essence

Perfect Blend of Sophistication and Contemporary Style

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RURI promotes 

high-quality, versatile clothing

for 

Sustainable,

mindful living.

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Bisney Cardigan 

Introducing the stunning Bisney Cardigan—a masterpiece of sustainable fashion. Crafted from luxurious upcycled Italian yarn, this cardigan is designed to fit loosely and drape effortlessly over your body, creating a silhouette that exudes elegance.

The ribbed knitted shape not only enhances its timeless appeal but also ensures long-lasting wear, so you can enjoy its beauty for years to come. The contrast knitted epaulettes add a chic detail that highlights the cardigan’s exquisite craftsmanship.

Elevate your wardrobe with the Bisney Cardigan—where style meets sustainability. Perfect for any occasion, it’s the ideal blend of comfort and sophistication that you won’t want to take off!

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Suit Up, Stand Out

Suit Up, Stand Out

The Epitome of Contemporary Elegance

Where Timeless Sophistication Meets Modern Design

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RURI promotes 

high-quality, versatile clothing

for 

Sustainable,

mindful living.

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Kate Cardigan

The Kate Cardigan, crafted from medium-weight upcycled cashmere, embodies an effortless elegance that you can feel as soon as you slip it on. Its short, boxy fit and open front create a relaxed yet refined silhouette, allowing for easy layering and movement.

Imagine the gentle touch of cashmere against your skin, offering warmth without bulk, making it perfect for transitional seasons. The short sleeves invite a sense of freedom, letting you enjoy the airy feel while showcasing your favourite tops or dresses underneath.

This cardigan exudes an understated sophistication, perfect for any occasion—whether you’re enjoying a leisurely brunch, heading to the office, or winding down for a cozy evening. Its versatility allows you to dress it up with tailored trousers or keep it casual with denim.

Every time you wear the Kate Cardigan, you're reminded of the balance between comfort and style, creating a laid-back yet polished aesthetic that leaves you feeling confident and chic.

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TIMELESS DESIGN




This timeless design features a relaxed fit that hits at the knee. Crafted with airy neoprene fabric imported from Japan, the Dot Dress offers a comfortable and soft texture. The simple cut showcases exquisite craftsmanship, making it perfect for the workplace or special events.

The clean, minimalist aesthetic of this dress allows the quality of the materials and construction to shine. The relaxed fit and thoughtful details create a versatile piece that can seamlessly transition between professional and formal settings.

This timeless design embodies simplicity and functionality, with a focus on comfort and elegant style. The Japanese-imported neoprene fabric gives the Dot Dress a supple, lightweight feel that will keep you cool and confident, no matter the occasion. The key features include a crew neck with concealed zip fastening along a single shoulder, cap sleeves, and a side pocket - all crafted with the exceptional attention to detail that defines this timeless piece.

Furthering its commitment to sustainability, this design used pre-consumer upcycled materials, was dyed with non-hazardous chemicals, and required less energy in its production. With an environmentally-conscious approach, this dress upholds the brand's values while delivering the exceptional quality and style the Dot Dress is known for.

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style your own way

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100%

Classic

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Buffalo 

Timeless

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Leather

Sustainable

Kwu Tung North: A Legacy at the Crossroads

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Nature, Vitality & Sustainability

The color green is rich in meaning, closely tied to nature, growth, and renewal. It brings to mind lush landscapes and thriving plants, symbolizing life and vitality.

Green is also associated with health and well-being, offering a refreshing sense of rejuvenation. It represents balance and harmony, creating a calming atmosphere. Culturally, green signifies prosperity and abundance, reflecting the richness of fertile land.

Today, it stands as a powerful symbol of environmentalism, emphasizing eco-friendliness and sustainability.

At RURI, we embrace these values, believing in the importance of nurturing our planet and fostering a sustainable future where the beauty of nature and human innovation thrive together. We invite you to join us on this journey towards a greener tomorrow.

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Reused, Recycled, or Composted

Chosen specifically for the standard, sustainable practice and technological machinery to make clothes; We optimize resources productivity through process efficiency and the minimization of resources and material use.

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Versatility, Comfort, and Breathability.

Cotton is made from the natural fibres of cotton plants. It is an insoluble organic material, it is renewable, biodegradable in water and soil, making it an excellent choice as an environmentally friendly fibre throughout its entire product life cycle. Cotton is widely used in fashion industry due to its softness, breathability and absorbency.

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Reducing Energy Consumption

Reducing carbon footprint by using natural sunlight and wind to dry the clothes. Minimizing negative environmental impacts while conserving energy and natural resources.

The Green Cashmere Collection

WHISPERS OF WARMTH

Fashion Without Harm

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transitioning your wardrobe from synthetic to natural fabric..................

NIKO LEUNG X RURI | TURNING WASTE INTO WONDER

Have you ever considered what happens to the land and materials discarded at construction sites? Product designer Niko Leung has found a way to transform overlooked soil into a valuable resource, breathing new life into what would otherwise become waste.

In 2021, Niko and architectural designer Loky Leung co-founded Hong Kong Soil, a project dedicated to repurposing construction site soil. What began as an experiment has evolved into a collection of handcrafted creations—from bird whistles and diffuser boxes to modern furniture, all showcasing the beauty of reclaimed materials. After extensive research and refining techniques, their clay is now even suitable for tableware, proving that discarded materials hold untapped potential.

Each of Niko’s creations undergoes a meticulous transformation process, involving soaking, sieving, crushing, and slip casting. Before investing in machinery, she would manually crush soil under the sweltering Hong Kong heat, driven by her commitment to sustainability. Her workspace, designed for natural ventilation, further reflects her philosophy of minimal environmental impact.

Sourcing materials was not easy—initially, construction sites were reluctant to part with their discarded soil. However, through persistence and partnerships with firms that had access to these resources, Niko secured the materials needed to bring her vision to life.

At its core, Hong Kong Soil champions sustainability, craftsmanship, and a slower approach to design—a philosophy that aligns perfectly with RURI. They even offer ceramic sculpting workshops near Sai Kung, where participants can explore their creativity while learning about sustainable materials. Their Haniwa workshop, for example, allows people to craft Japanese clay figures, turning waste into art.

Niko proudly wears RURI’s sustainable pieces in her studio—fashion crafted with the same thoughtful intention she applies to her own work. Together, RURI and Niko celebrate craftsmanship, sustainability, and the beauty of reclaimed materials, proving that slow, intentional living is the way forward.

Instagram
Sustainability Champion @hongkongsoil
Photographer @raymondyhwong

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Sustainable fashion is not just a trend; it's a return to the authentic beauty that nature offers.

RURI

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